Website Design for Real Estate Agents in Perth

Websites for independent Perth agencies and solo agents: listings that send a keen buyer to the agent who handles the Offer and Acceptance, an appraisal request that asks whether the home is green title or strata, and a profile for every agent and sales representative stating the licence or registration they hold.

What a Perth agency's website needs

In WA a buyer usually makes an offer through the selling agent by signing an Offer and Acceptance form. There's no mandatory cooling-off period and no compulsory seller disclosure statement. That puts the weight on what your listings and your people say, and on getting an interested buyer to the right agent quickly rather than trying to finish the deal online.

  • A listing button that reaches the agent, not an offer box

    Consumer Protection's buyer guide says that when an agent is managing a sale, the offer goes through the agent in most cases and the buyer signs an Offer and Acceptance form, which with the Joint Form of General Conditions becomes the contract once both sides agree to every term. A web form can't stand in for that. Each listing gets a button that sends the buyer's name, number and the address to the listing agent, labelled as a request to talk, so an enquiry is never dressed up as a written offer.

  • Price lines that never sit under the estimate

    Consumer Protection says an agent mustn't advertise, or tell a prospective buyer, a price lower than the seller's asking price or the agent's estimated selling price. Every copy of a price on your site is one more to recheck when the estimate moves, so we suggest featuring a handful of properties and linking the rest to their portal pages. We publish the price wording your licensee approves and change it when you email.

  • An appraisal form that asks about the title

    Consumer Protection calls green title the most common title in WA, but a vendor may own a strata unit or apartment instead, and a few hold purple title, an undivided share found in some retirement villages and multi-storey blocks. The form asks which, then the address, bedrooms, when they might sell and how to reach them, so the agent knows before the visit whether strata paperwork will come into it. Landlords get their own version, delivered to your property management inbox.

  • Profiles that say agent or sales representative

    WA licenses agents and registers sales representatives, and a representative qualifies on one of three pathways: unrestricted, restricted to sales, or restricted to property management. Each profile says whether the person is a licensed agent or a registered representative, and for a representative whether they handle sales, property management or both, beside their photo, mobile and the suburbs they cover. The team page links to the state's online licence search so a vendor can check a name for themselves.

  • Licensee details in the footer and the form emails

    Section 41(2)(a) of the Real Estate and Business Agents Act requires the licensee to be identified as a real estate agent, with the registered office shown, on the correspondence and documents the business prepares. A 2009 Consumer Protection fact sheet, still on its website, sets out the pattern: the licensed entity, the trading name, a street address rather than a PO box, and “Licensed Real Estate and Business Agent”. The Act talks about correspondence and documents, not websites, but we repeat that block in the footer and in the confirmation emails your forms send, worded the way your licensee gives it to us.

  • A seller's page for the jobs before settlement

    Consumer Protection's contract guide lists, among the conditions buyers and sellers should know about, that the seller must make sure a pool fence meets the Building Regulations and two safety switches are fitted before sale, and that a home built before 1997 has mains-powered smoke alarms. A short page in your words, linking to that guide, lets a vendor book the electrician early rather than find out late in the campaign.

  • Rental listings at one set rent

    Rent bidding is banned in WA. Consumer Protection says a property has to be advertised at a set amount, not a range, and although a tenant may choose to offer more, a landlord or agent can't suggest it. Each rental card shows one figure and an “Apply” button that opens the platform you already use, with no “make an offer” wording anywhere near it.

WA's rules, and what's particular to Perth

Licences and registrations. Consumer Protection licenses the industry under the Real Estate and Business Agents Act 1978. An individual, partnership or body corporate running an agency needs a licence and a current triennial certificate, and depending on the size and structure of the business, at least one person must also hold an individual licence. Sales representatives, property managers among them, are registered rather than licensed, work under a licensed agent's supervision and can't run an office on their own. Licences and registrations are usually issued for three years, professional development is due every year through an approved provider, and auctioneers are licensed separately through the Magistrates Court. Anyone can look a name up on the online licence search (opens in a new tab).

How a sale comes together. The Offer and Acceptance and the General Conditions (opens in a new tab) make up the contract; a seller without an agent can get the General Conditions from REIWA or the Law Society of Western Australia. Consumer Protection's guide points out that WA has no mandatory cooling-off period and no mandatory seller disclosure statement, while the agent must disclose relevant facts about the property, especially when asked directly, and must pass every written offer to the seller. Where a buyer's offer depends on selling their own home, a 48-hour clause lets the seller keep marketing. Strata buyers receive Form 28, Form 29, the strata plan and the by-laws. The General Conditions also settle who pays for underground power and a sewer connection, depending on whether Western Power's costs were set, or the sewer was available, by the contract date. So we'd give each listing a line for both, filled in when your agent knows the answer.

Auctions and settlement. A licensed auctioneer calls a WA auction. The reserve isn't disclosed to bidders, the seller or their agent may bid up to it provided the number of vendor bids is stated in the conditions of sale, a winning bid can't be subject to finance, a deposit of about 10% is due at the close and settlement usually follows about 30 days later. After that, the settlement guidance (opens in a new tab) tells buyers that unless they're suitably qualified lawyers they should use a licensed settlement agent or a lawyer, that they can choose or change who handles it at any time, and that one settlement agent can act for both sides only if both give permission on the appointment form. If your buyer's page names settlement agents your office works with, it can say just as plainly that the choice belongs to the buyer.

Leasing and holiday lets. The first stage of WA's rent reforms (opens in a new tab), under the Residential Tenancies Amendment Act 2024, banned rent bidding, limited rent increases to one every 12 months and gave landlords 14 days to answer a request to keep a pet or make a minor modification, after which it's approved automatically. A second phase has been announced, covering what renters are told before a lease is offered, application processes and tenants' personal information, minimum standards, and replacing no-grounds terminations; Consumer Protection lists it as announced rather than in effect, so the rental pages would need another look when it starts. Option fees are capped and come back to the applicant, refunded or put towards the first rent, and an applicant checked against a tenancy database must be told in writing. Holiday rentals have their own scheme: every short-term rental in WA, hosted or unhosted, had to be on the Short-Term Rental Accommodation Register (opens in a new tab) by 1 January 2025, and the registration number must be conspicuously displayed in all advertisements. In metropolitan Perth an unhosted stay generally needs development approval unless it's let for 90 nights or less in 12 months. Our property manager page goes further into the rent roll side.

Perth itself. REIWA, the state's real estate institute, has published its own comparison of the market north and south of the river, and it runs reiwa.com.au (opens in a new tab), which it describes as “the dedicated online marketplace for property in Western Australia”, so listing links on your site can point to whichever portal page your agent prefers. Land and knock-down listings bring one more question. The state's Map of Bush Fire Prone Areas (opens in a new tab) is designated by the Fire and Emergency Services Commissioner, with the current version in effect from 13 December 2025, and the City of Joondalup notes that the extra bushfire building requirements apply to new construction rather than existing homes. A link to the map lets a buyer check the address themselves. As for us, we're an Adelaide team on Hutt St and work with Perth businesses by phone and email; Perth runs an hour and a half behind Adelaide, or two and a half while South Australia is on daylight saving. We have no WA clients and no agency site in our portfolio yet, and we'd rather you heard that from us first.

Work that carries over to a Perth agency

Neither of these sells property. One shows how a single page can carry two separate enquiry forms; the other pairs a form that takes attachments with a set of articles, which is what a seller's guide and an O&A explainer amount to.

Home page of the Western Sydney Stump Grinding & Tree Removal website

Western Sydney Stump Grinding & Tree Removal

Trades & construction · Western & Greater Sydney

A family-owned Western Sydney tree service on one page, with two quote forms, a services section, customer reviews, a service-area list and tap-to-call throughout. A solo agent's page follows the same plan: a sales appraisal form and a rental appraisal form side by side, vendor reviews, and the suburbs covered listed in plain words.

Home page of the Simple Engineers website

Simple Engineers

Professional services · Adelaide

Adelaide structural engineers whose quote form shows fee ranges and accepts file uploads, alongside four service pages and 16 articles. On an agency site the uploads would let a landlord attach a current lease to a rental appraisal request, and the articles become guides to the General Conditions or preparing a home for sale, written by your agents.

“Salem was fantastic to work with on our accounting firm’s website. From day one, he was professional, responsive”

Quang Luc Le, Google review

What a Perth agency website costs

One page

$399

A solo agent: your background, the suburbs you cover, licensee details, an appraisal request and links to your listings on reiwa.com.au and the national portals.

Up to 3 pages

$899

Home with the appraisal form and a few featured listings, a team page stating each person's licence or registration, and a leasing page with set-rent listings.

Our suggestion for an office that sells and leases

Up to 8 pages

$1,499

Adds a seller's page on the pre-sale jobs and a guide to how offers and the O&A work, with three more for area pages north or south of the river, auctions, or holiday lets showing their register numbers.

  • Payment. No deposit. We build your draft first, you ask for as many changes as you like, and you pay once you approve it. If you don't go ahead, you owe nothing.
  • GST. WebCraft Studio isn't registered for GST, so no GST is added.
  • Timing. Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks.
  • Hosting. After launch, hosting is $30 a month: hosting, security monitoring, backups, email support and unlimited text and image changes on your existing pages. New pages or features are quoted first. No contract, cancel anytime.
  • Domain and email. We register your domain in your name (about $20 a year), connect it to your site and set up your business email.

See full pricing and what each package includes

Questions Perth agencies ask us

Can buyers make an offer through our website?

We'd keep offers with your agents. Consumer Protection says a buyer working through an agent usually submits the offer through that agent and signs an Offer and Acceptance form, and that the agent must communicate all written offers to the seller. The site's job is to get an interested buyer talking to the listing agent fast: a button on each listing, an inspection request and tap-to-call on a phone. Consumer Protection's contract guide (opens in a new tab) explains the form itself.

What licensee details should our site show?

Section 41(2)(a) of the Real Estate and Business Agents Act covers correspondence and documents: the licensee identified as a real estate agent, with the registered office shown. Consumer Protection's fact sheet sets it out as the licensed entity, the trading name, a street address and “Licensed Real Estate and Business Agent”, plus the ACN or ABN where the licensee is a company. We repeat that block in the footer and in form confirmation emails. Your licensee settles the exact wording; we don't give compliance advice.

We list on reiwa.com.au and the national portals. Should our own site carry listings too?

A handful of featured properties, each linking to its portal page, usually does the job: the portals handle search, and your site shows vendors the kind of homes you sell. It also keeps the price rule manageable, since every price you publish has to stay at or above the seller's asking price or your estimate. If you'd like a full feed instead, we'd look at what your listing software can export and quote it before starting.

We manage holiday homes as well as long-term rentals. What do those listings need?

The property's registration number from the Short-Term Rental Accommodation Register, displayed conspicuously; the state's advertising requirements apply to all advertisements, and publishing one without the number is an offence. Each holiday listing on your site gets a field for the number that we fill before the page goes up. Whether an unhosted property also needs development approval depends on where it is and how many nights it's let, so that question stays with the owner and their council.

Our office sells on both sides of the river. One site or two?

One site, with a page for each patch you really work, keeps the profiles, the appraisal form and the hosting in one place. Home, team, leasing, a seller's checklist, a page on how offers work in WA and three area pages fit the 8-page site at $1,499. A single office with one patch usually fits the 3-page site at $899.

You're in Adelaide. How does a Perth agency work with you?

By phone and email. We're an Adelaide (South Australia) web design team working with businesses Australia-wide, and our current clients are in SA, NSW, VIC and QLD, none in WA so far. You send the words, agent photos and licensee details, we send a draft link your principal can open on a phone, and you pay once it's approved. We set call times around Perth hours and reply within 24 hours.

Planning a website for your Perth agency?

Tell us the licensed entity and trading name, who's an agent and who's a sales representative, and whether you lease or run holiday lets as well as sell. We'll send a quote, then a draft to check, and there's nothing to pay unless you approve it.

We reply within 24 hours. Prefer email? info@webcraftstudio.com.au