Website Design for Real Estate Agents in Brisbane

Websites for independent Brisbane agencies and solo agents, north and south of the river: an appraisal request shaped around Brisbane housing, a profile for every agent and auctioneer, and listing pages that follow Queensland's own rules, from the ban on auction price guides to the disclosure statement a buyer must have before signing.

What a Brisbane agency's website needs

Queensland hands an agency site a different set of jobs from the southern states. An auction listing has to work with no hint of a figure, buyers now expect the seller's disclosure pack before they sign, and the owner of an old timber house in an inner suburb wants to see you understand what City Plan allows. It's also where a landlord in Chermside or Carindale looks you up before handing over the keys.

  • Auction listings that leave the price out

    Queensland's Property Occupations Act stops agents and auctioneers telling anyone outside the seller's side a price guide, the reserve, or a figure they expect to produce a winning bid. Our listing card has an auction setting that drops the price line altogether and shows the date, time and venue, or your online bidding link, in its place. A private sale where the seller has told you not to disclose a price uses the same setting.

  • Offers-over figures your licensee signs off

    Where you do advertise a price, the Office of Fair Trading says an offers-over figure should be the least the seller is willing to accept, the price noted on their Form 6 appointment. We publish exactly the figure and wording your licensee sends, and swap it whenever you email a revision.

  • A way to ask for the disclosure statement

    Since 1 August 2025 Queensland sellers have had to give buyers a Form 2 disclosure statement and the prescribed certificates before a contract is signed, and be able to prove it. Rather than leave the pack as an open download, we can put a request button on each listing that sends the buyer's name and email to the agent, who sends the documents the way the seller's solicitor recommends.

  • Agent, salesperson and auctioneer, named correctly

    Queensland issues these separately: a real estate agent licence, a salesperson registration and an auctioneer licence. Each profile states which one the person holds, next to their photo, mobile, the suburbs they cover and, if they call your auctions, a line saying so.

  • Rental listings with one rent and a free way to apply

    A Queensland rental ad must show a fixed rent, not a range, and you can't invite offers above it. Applications use the standard Form 22, and the Residential Tenancies Authority says that if your platform charges applicants or is otherwise restrictive, you have to offer at least one way to apply that isn't. Each listing gets your platform button plus an email option.

  • An appraisal form that fits Brisbane houses

    Queenslander or worker's cottage, post-war or newer house, townhouse, or a unit with a body corporate; then the address, bedrooms, roughly when they might sell and the best way to reach them. If you manage rentals too, a landlord version goes to your property management inbox instead of the sales team.

  • A buyer's page that points to council's flood tools

    Queensland's disclosure statement doesn't have to cover flooding history, so the question lands with your agents. Brisbane City Council's Flood Awareness Map gives general information for an address, and its technical FloodWise Property Report adds flood levels from January 2011 and February 2022 where they were recorded. A short buyer's page in your words links to both, so agents aren't paraphrasing flood data at open homes.

Selling and leasing in Brisbane under Queensland law

Who holds what. Queensland's Office of Fair Trading regulates the property industry under the Property Occupations Act 2014. Selling needs a real estate agent licence (opens in a new tab), held by a person or by a corporation, or a salesperson registration, and calling an auction needs an auctioneer licence. A resident letting agent licence is narrower: the Act limits it to letting lots in a building complex and collecting their rents. For a team page, that means using the exact title each person holds rather than calling everyone an agent.

Prices and auctions. Sections 214 and 216 of the Act bar auctioneers and agents from disclosing a price guide, the reserve or a likely winning bid for an auction property, with a maximum penalty of 540 penalty units, and the same goes for a private sale where the seller has instructed the agent not to disclose a price. Portals may be given a range for their search filters but mustn't display it, and the listing has to carry the sentence “This property is being sold by auction or without a price and therefore a price guide cannot be provided.” We can put that sentence on your own listings too if your licensee wants them to match. When an agent recommends a reserve, the seller receives a comparative market analysis of at least three similar properties sold within 5 km in the last six months (or a written explanation of the value where one can't be prepared), and the auction guidance (opens in a new tab) says bidders may see it only if the vendor agrees in writing. On priced listings, the Office of Fair Trading calls a figure that misleads buyers about what the seller will accept bait advertising. We publish the price text your licensee approves; the rules are for them and the guidance to settle.

Seller disclosure. The seller disclosure scheme (opens in a new tab) began on 1 August 2025 under the Property Law Act 2023. Before a buyer signs, the seller, or an agent they authorise, gives a Form 2 statement and the prescribed certificates: title search and survey plan, any relevant notices, a pool safety certificate where there's a pool and, for a unit, the community management statement and body corporate certificate. Email or other electronic delivery is allowed, but the seller has to be able to prove delivery, and a buyer who didn't receive it may be able to end the contract at any point up to settlement. The statement doesn't have to cover flooding, structural soundness or past approvals, so buyers will keep asking about those.

Leasing. Rent bidding has been banned since 6 June 2024. The RTA's rent bidding page (opens in a new tab) says a rental must be advertised at a fixed price, that ranges and rent auctions are out, and that offers above the advertised rent can't be accepted; a price sign at the property itself can leave the figure off. From 1 May 2025 applicants use Form 22 and can be asked only for what it covers, so we link to it or to your platform rather than building a longer form of our own. Our property manager page deals with the rent roll side in more depth.

Brisbane's own questions. Council's FloodWise Property Report (opens in a new tab) covers river, creek, overland flow and storm tide flooding at several levels of likelihood, but only for addresses inside the Brisbane council area; for a listing in Logan, Ipswich, Moreton Bay or the Redlands, the buyer's page points to that council instead. Older houses bring a second question. City Plan treats heritage and character as separate overlays, and council says (opens in a new tab) character homes are generally those built before the end of 1946, that houses built before 1911 are to be retained, and that the traditional building character overlay keeps a pre-1947 streetscape in some streets of older suburbs. Copy inviting buyers to knock down a cottage in Red Hill or Paddington is worth checking against City Plan before it goes up. We're an Adelaide team at Hutt St and would work with your Brisbane office by phone and email. We haven't built an agency site yet, and we'd sooner say that plainly.

Queensland work that carries over to an agency

Neither client sells property. One is a 12-page site for a dance school on Brisbane's bayside with a page per program and an online enrolment form; the other is a Queensland trade site whose swipeable gallery and testimonials do what a recent-sales section does for an agency.

Home page of the Queensland Dance & Performing Arts website

Queensland Dance & Performing Arts

Community, creative & tourism · Thorneside, Brisbane's Bayside

A dance school at Thorneside, on Brisbane's bayside, with a page for each program and its full-time diploma, a weekly timetable, a filterable photo gallery and an online enrolment form. Swap the programs for sales, leasing and auctions and the enrolment form for an appraisal request, and the shape is close to an agency site.

Home page of the M.J. Debney Plumbing & Gas website

M.J. Debney Plumbing & Gas

Trades & construction · Queensland

A licensed Queensland plumber and gas fitter on a single page: six services, a 13-photo gallery that swipes on mobile, client testimonials and a protected contact form. A solo agent's one-page site works the same way, with recent sales in the gallery and vendor reviews below.

“They were very helpful and envisioned exactly what I was wanting for my website. They created the site very promptly and cost efficient.”

Michael Debney, Google review

What a Brisbane agency website costs

One page

$399

A solo agent or new boutique office: your background, the Brisbane suburbs you work, your licence or registration, an appraisal request and links to your portal listings.

Our suggestion for most independent Brisbane offices

Up to 3 pages

$899

Home with the appraisal form, a team page naming each person's licence or registration, and a buyer's page with council flood links and the disclosure request.

Up to 8 pages

$1,499

Room for an auctions page, property management with a landlord form and the Form 22 link, pages for core suburbs north or south of the river, and a fuller buyer's guide.

  • Payment. No deposit. We build your draft first, you ask for as many changes as you like, and you pay once you approve it. If you don't go ahead, you owe nothing.
  • GST. WebCraft Studio isn't registered for GST, so no GST is added.
  • Timing. Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks.
  • Hosting. After launch, hosting is $30 a month: hosting, security monitoring, backups, email support and unlimited text and image changes on your existing pages. New pages or features are quoted first. No contract, cancel anytime.
  • Domain and email. We register your domain in your name (about $20 a year), connect it to your site and set up your business email.

See full pricing and what each package includes

Questions Brisbane agencies ask us

Can our own website show a price guide for an auction property?

No. The Property Occupations Act stops agents disclosing a price guide, the reserve or a likely winning bid to anyone outside the seller's side, and publishing one on your site would do exactly that. Auction listings show the date, time and venue instead, and can carry the same sentence the portals must use if your licensee likes. The Office of Fair Trading's auction page (opens in a new tab) has the detail.

Should buyers be able to download the Form 2 disclosure statement from our listings?

That's for the seller and their solicitor to decide. The Queensland Government allows the statement to go by email or other electronic means and says the seller needs proof it was given, which is why we suggest a request button that sends the buyer's details to the listing agent. If the solicitor prefers a direct link, we add one. We don't advise on how disclosure has to be handled.

Can the site take rental applications directly?

We link to the way you already take them. Queensland has required the standard Form 22 since 1 May 2025, and applicants can be asked only for what it covers, so a custom form from us would add nothing. Where applicants go through a platform, the listing also offers a non-restrictive option such as emailing the form, because the RTA says a paid or otherwise restrictive platform can't be the only route.

Our office sells in Brisbane and Moreton Bay. One site or two?

One site with a page per area keeps hosting, updates and agent profiles together. Each area page needs its own buyer links, since Brisbane City Council's flood tools stop at its boundary. Home, team, leasing, a buyer's guide and three or four area pages fit the 8-page site at $1,499; a single patch usually fits the 3-page site at $899.

You're in Adelaide. How does a Brisbane agency work with you?

By phone and email. We're an Adelaide (South Australia) web design team working with businesses Australia-wide, and our current clients are in SA, NSW, VIC and QLD, including a dance school on Brisbane's bayside. You send the words, agent photos and licence details, we send a draft link to check between opens, and you pay once you approve it. We reply within 24 hours.

Planning a website for your Brisbane agency?

Tell us the suburbs you sell in, who holds which licence, and whether you run auctions or a rent roll. We'll quote it and build the draft, and you pay nothing until you've approved it.

We reply within 24 hours. Prefer email? info@webcraftstudio.com.au