Websites for long day care centres, early learning centres and kindergartens that let a family see the rooms, understand the fees once the Child Care Subsidy comes off, and book a tour without ringing during drop-off.
Choosing care is one of the bigger decisions a young family makes, and parents read a centre's website closely before they visit. They want to see the room their child would be in, what a day costs after the subsidy, the centre's quality rating, and an easy way to book a tour or join the waitlist.
A Book a Tour button on every page, opening your booking tool or a short form that asks for the child's age, the days needed and a preferred start date. The Department of Education's advertising guidance confirms centres can promote themselves to new families and offer free site visits, so the invitation can sit right at the top. If you'd like tours booked straight into a calendar on your own site, we can build that; it's quoted per job.
Nursery, toddlers, pre-kindy and kindergarten each get the age range, the shape of a typical day, what the centre provides (meals or nappies, if you supply them), what to pack and photos of the space. The parents of a nine-month-old and the parents of a four-year-old are asking different questions, and a room page answers each of them.
Show the daily or session fee before the subsidy, then explain that the Child Care Subsidy is paid to the centre and reduces the family's bill, leaving a gap fee. Since 5 January 2026, eligible families can get at least 72 hours of subsidised care a fortnight, but that doesn't secure a place, so the site shouldn't suggest it does. Families can also compare fees, vacancies and ratings on Starting Blocks, where the Department publishes the fees providers report to it, so the figures on your site should match.
Your National Quality Standard rating certificate has to be displayed at the centre, and rating logos also appear online. Regulation 72 of the National Regulations says a provider must not falsely represent its overall rating or a quality area rating, and South Australia's Education Standards Board reminds providers to update the rating on digital marketing, so the site shows the rating you hold now and changes when you're reassessed.
Since 1 September 2025, services must have policies on taking, using and storing images of children, including how they obtain parents' authorisation. Website photos follow that same policy: use images families have agreed to, or show rooms, gardens, artwork and activities without faces. We work with the photos you send and don't take them ourselves.
If you run a funded kindergarten program, families want to know early. In Victoria, Free Kinder applies at participating long day care services; in Queensland, Free Kindy funds 15 hours a week for 40 weeks of an approved program, at long day care services that have opted in. A short section on how it combines with the subsidy, linking to your state's official page for eligibility, answers the question before the tour.
Set out the path from tour to waitlist to enrolment, including that a family confirms the enrolment in their Centrelink online account before the subsidy is paid. Keep offers within the Department of Education's rules: discounted or free care can be advertised if it's reported correctly, but cash, vouchers, gift cards and devices offered to win enrolments are banned.
None of our clients runs a childcare centre, so we won't pretend otherwise. The nearest example is a dance school on Brisbane's Bayside, where parents of school-age children browse programs, check the timetable and enrol online, much the same journey a family takes from a centre's room pages to booking a tour.
Ballet, contemporary and circus classes for children aged 6 and up, alongside adult ballet and a full-time diploma, in Thorneside. The 12-page site gives every program its own page, sets out the week's classes in a timetable, answers families' common questions in an FAQ and takes enrolments through an online form.
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$399
A small service or a family day care educator: rooms, hours, fees, rating, photos and a tour form, all on a single page.
$899
A home page with tour booking, a rooms page with a section for each age group, and a fees-and-enrolment page covering the subsidy and the waitlist.
Our suggestion for centres with several rooms
$1,499
A page for each room, plus fees and the subsidy, your kinder program, educators and philosophy, and a page for booking tours.
Yes. Every page can carry a button that opens the booking tool you already use, or a short form that sends you the child's age and the days the family needs. If you'd like tour bookings or waitlist requests handled on your own site instead, we build booking systems as well; they're quoted per job, so mention it when you ask for a quote.
We suggest it. Families can already see the fees providers report on Starting Blocks (opens in a new tab), so leaving them off your site sends parents elsewhere to find them. Show the fee before the subsidy, say what it includes and point families to the Starting Blocks subsidy calculator (opens in a new tab) to work out their own gap. Updating fees each year is a text change covered by the $30 monthly hosting.
Only in line with your images policy and the authorisation parents have given, which the National Regulations have required services to address since 1 September 2025. Photos of rooms, outdoor areas and artwork, or children photographed from behind, work well too. We place the photos you've cleared, cropped and sized to load quickly.
As the overall rating you currently hold, ideally with a link to your Starting Blocks listing so families can check it and compare services. Because a provider must not falsely represent its rating, tell us as soon as a reassessment changes it and we'll update the site; that's a text change our hosting covers.
A centre with three or more rooms and a kinder program usually needs the 8-page site at $1,499 so each room has its own page. That size takes 2–3 weeks once we have your words and photos. A smaller centre fits the 3-page site at $899. A family day care educator can start on one page for $399.
Yes. We're an Adelaide-based team working with businesses Australia-wide by phone and email, and our current clients are in SA, NSW, VIC and QLD. Kinder funding and regulators differ between states, so tell us where your centre is and send the details of your state's program for that section.
Send us your rooms, fees, current rating and how families book tours now. We'll quote, build a draft you can review with your team, and you pay once it's approved.
We reply within 24 hours. Prefer email? info@webcraftstudio.com.au