Websites for Sydney physiotherapists, podiatrists, occupational therapists, speech pathologists, dietitians, exercise physiologists and multidisciplinary clinics, set up for the parts of NSW regulation that differ from other states and for a city where people look for a clinic by suburb.
The national advertising rules apply in Sydney as they do anywhere, but New South Wales adds three things of its own: a separate complaints system, a code of conduct for practitioners who sit outside Ahpra registration, and SIRA approval for anyone treating workers compensation claims. On top of that, a Sydney clinic competes block by block, so its site has to say exactly where it is.
If your team includes speech pathologists, dietitians, exercise physiologists, audiologists or counsellors, or your clinic is run as a health organisation, NSW Health says most practitioners and organisations covered by the state's codes must display the relevant code and an approved notice about complaining to the Health Care Complaints Commission, at their premises or on their website. If you choose the website, we give both a short page linked from every footer.
Physiotherapists, chiropractors, osteopaths, psychologists, counsellors and accredited exercise physiologists need approval from SIRA to treat people in the NSW workers compensation scheme, and that approval is given to individual practitioners. Each approved clinician's bio says so, so an injured worker or their case manager books someone who can take the claim.
A group with rooms in, say, Parramatta and the CBD gets a page per site: street address, building and level, hours, which practitioners work there, parking or the nearest station, and a booking link that opens that location's calendar rather than the whole practice.
If a clinician consults in Mandarin, Arabic, Vietnamese or any other language, the bio and the booking page say so in plain words. That one line can be the reason a family picks one practitioner over another.
What a referral should include, how to send it (secure messaging, email or fax), whether you see workers compensation and CTP clients, and how soon a new referral is usually seen. Practice staff and insurance case managers can bookmark one page instead of ringing reception.
Medicare chronic condition plans, NDIS, private health with on-the-spot claiming, DVA and workers compensation, each with a line on whether a referral is needed and what the client pays. The national detail is on our main allied health page; the Sydney site only needs your version of it.
New South Wales doesn't use Ahpra's process for complaints about registered practitioners. A concern about the health, conduct or performance of a Sydney physio, OT or podiatrist goes to the Health Professional Councils Authority, which supports the NSW professional councils, or to the Health Care Complaints Commission (HCCC), and the two decide together who handles it. Ahpra still runs national registration, and unlawful advertising is reported to Ahpra even for NSW practitioners, so the advertising rules described on our allied health page (no clinical testimonials, no unreasonable expectation of benefit, care with words that suggest specialist registration) apply to a Sydney site exactly as they would in Brisbane or Adelaide.
The bigger difference is for professions outside the National Law. Speech pathologists, dietitians, exercise physiologists, audiologists and counsellors aren't registered by Ahpra, so in NSW they come under the Code of Conduct for non-registered health practitioners in Schedule 3 of the Public Health Regulation 2022. It also covers a registered practitioner providing a service unrelated to their registration, and Schedule 4 sets a matching code for health organisations that aren't public health organisations or licensed private health facilities. The HCCC deals with breaches and can make prohibition orders. NSW Health's code of conduct page (opens in a new tab) explains who must display the code and the complaints notice, and where; check it against your own practice before deciding where they go.
Workers compensation is regulated by the State Insurance Regulatory Authority. Under SIRA's guidelines, physiotherapists, chiropractors, osteopaths, psychologists, counsellors and accredited exercise physiologists need SIRA's approval before they treat workers in the NSW scheme, and that approval belongs to the individual practitioner, not to the clinic. For a practice that sees injured workers, the website is a sensible place to show which practitioners hold approval, and to update it when someone joins, leaves or is newly approved. SIRA's approval page (opens in a new tab) sets out the requirements, including training and how long an approval lasts.
Then there's scale. Five Primary Health Networks cover metropolitan Sydney: Central and Eastern Sydney alone has about 1.6 million people, from the city down the coast to Waterfall and west to Punchbowl and Homebush, while Nepean Blue Mountains runs from St Clair and Penrith west to Katoomba and Portland. People rarely search for an allied health clinic across that whole area. They look for a physio in Chatswood, a children's OT in the Hills or a podiatrist near Parramatta station, so a clinic site that names its suburb, building and nearby transport answers the question they actually asked.
After English, Mandarin and Arabic were the languages most often used at home across NSW at the 2021 Census, so a clinician who consults in either, or in any other language, should say so in their bio. We're an Adelaide team and work with Sydney practices by phone and email. We haven't built an allied health site yet; the projects below are the closest in how they work.
Neither of these is an allied health clinic. Resolve Forward is a Sydney practice whose clients book and complete an intake form online, and Dr Tabara Dione's site is built around one practitioner's credentials and a booking link, which is most of what a clinician bio needs.
A Sydney family dispute resolution practice. Priced packages link straight to online booking, and a five-step intake form gathers the details the practice needs, much like the new-client paperwork a clinic sends out.
Visit the Resolve Forward site (opens in a new tab) See it in our portfolio
Confidential coaching for doctors, led by a Melbourne specialist anaesthetist. An about page sets out her credentials and a discovery-call booking link is reachable from every page, the same pairing of bio and Book button a clinic needs for each practitioner.
Visit the Dr Tabara Dione site (opens in a new tab) See it in our portfolio
“Salem created a sleek, professional website for www.resolveforward.com.au with an intuitive and easy-to-use bookings page.”
★ 5.0 from 33 Google reviews (opens in a new tab)
See all 14 recent client sites in our portfolio.
$399
A sole practitioner or mobile clinician: what you treat, your registration or membership, SIRA approval if you hold it, fees and funding, the suburbs you visit and a booking button.
$899
A single-site clinic: home, services and fees, and a team page with each practitioner's bio, languages and booking link. The NSW code and notice can sit on a short section linked from the footer.
Our suggestion for multi-site and mixed clinics
$1,499
Two or more Sydney locations or several disciplines: a page per site and per discipline, practitioners, fees and funding, a referrers page for GPs and case managers, and a page for the NSW notices.
It can. In NSW they come under the Code of Conduct for non-registered health practitioners, and NSW Health says most practitioners covered by it must display the code and an approved HCCC complaints notice, either at their premises or on their website. If the website is where you'll display them, send us the current documents from NSW Health and we'll add them as a page linked from every footer. If they belong to a professional association, its code applies as well.
On the bio of each practitioner who holds it, because approval is given to individuals, not to the clinic. A short line in your own words, checked against SIRA's guidance, sits on the bio, and the fees page can say you see workers compensation clients. When an approval is renewed, a practitioner leaves or a new one is approved, updating the bios is a text change covered by the $30 monthly hosting.
One, with a page for each location. Each page carries its own address, hours, practitioners, transport and booking link, and the home page sends people to the nearer one. Two sites means two lots of hosting and updates. A clinic with two locations and a few disciplines usually fits the 8-page site at $1,499.
We can add a short referral request form for contact details and the reason for referral, and list the secure messaging, email and fax details you already use for clinical letters. If you'd rather referrals didn't come through a web form at all, the referrers page can simply explain how to send them.
By phone and email. We're a web design team at Ste 3/110 Hutt St, Adelaide, working with businesses Australia-wide, with current clients in SA, NSW, VIC and QLD. You send your practitioner details, fees, words and photos; we build a draft you can share with your team, and you pay only once you approve it.
Tell us your disciplines, your locations, how clients book now and which funding you accept. We'll quote, build the draft, and you pay nothing until you've approved it.
We reply within 24 hours. Prefer email? info@webcraftstudio.com.au