Website Design for Air Conditioning and HVAC in Brisbane

Websites for Brisbane air conditioning installers, refrigeration mechanics and HVAC contractors, set out around how Queensland actually licenses the work: the QBCC for the job, the Electrical Safety Office for the wiring and the ARC for the refrigerant. Your licence details sit on every page, and the call button stays on screen from Chermside to Carindale.

What a Brisbane air conditioning website needs

A Brisbane customer might be a family in Aspley whose ducted system quit on a sticky February night, a café owner in Fortitude Valley watching the cool room thermometer climb, or an owner in a low-lying Rocklea street who wants the new outdoor unit well off the ground. Each wants a different answer from your site, and a Queensland one.

  • QBCC details in the footer, the way the QBCC words it

    The name your licence is held under, a line saying you're licensed under the QBCC Act, and the licence number. The QBCC warns that an ad showing only a trading name is likely to be non-compliant, so if customers know you as something shorter, we show both.

  • An honest line if you work without a QBCC licence

    Some split-system installers work without a QBCC licence and keep each job at $3,300 or less. If that's you, the QBCC expects ads for building work to state the value of work you can do without a licence, for example that you can't perform building work valued over $3,300. That line sits in plain view on the site, next to a list of the jobs that fall inside it.

  • Who does the electrical side

    Customers rarely know that the wiring on a new split is separate licensed work. Say whether your technicians hold an electrical licence or a restricted one for refrigeration and air conditioning, and who runs new circuits and interconnect cables, so nobody is surprised on the day.

  • PeakSmart offers checked before they stay up

    If your site mentions Energex PeakSmart cashback, check it against Energex's current terms; incentive programs change. When the offer changes, email us and we update or take down the banner, which counts as a text edit covered by hosting.

  • Outdoor units placed above flood level

    Raising condensers on wall brackets or stands is a real job after Brisbane's floods. A short section with a photo or two, and a link to council's FloodWise Property Report so an owner can look up their own flood level, answers the question before the call.

  • Reverse-cycle heating with its own heading

    July nights in the south-western suburbs get cold enough for heating to matter. Lead with cooling from November and swap to heating in May; the change is a text and image edit, covered by hosting.

  • Suburbs by side of the river

    Brisbane people describe where they live as northside, southside, west or bayside. We list your suburbs under those headings, so someone in The Gap or Wynnum can see at a glance whether you come out their way.

Queensland licensing, Energex and the river: what a Brisbane HVAC site has to get right

Queensland licenses heating and cooling work through the QBCC under its mechanical services—air-conditioning and refrigeration classes: contractor licences with limited or unlimited design, and an occupational licence for the technicians who do the work personally. Since 1 January 2022 every company and individual carrying out mechanical services work has needed a licence, whatever the job is worth. Two carve-outs matter for domestic work. The QBCC Act's definition of mechanical services work leaves out installing a single-head split system, and the QBCC Regulation leaves out work on class 1a buildings (houses) and class 10 buildings such as garages and sheds. That work still counts as building work, because the Act's definition includes providing air conditioning in connection with a building, so the general rule applies: a licence is needed once the job is valued over $3,300. The QBCC can confirm how that applies to a particular job.

A website is advertising as far as the QBCC is concerned; its guidance names websites and business social media pages alongside print. Licence details have to be easily legible and reasonably prominent. Electrical work belongs to a different regulator. In a 2021 notice the QBCC republished, the Electrical Safety Office said refrigeration and air conditioning mechanics with a refrigerant handling licence must not do electrical work unless they also hold an electrical licence or a restricted electrical work licence for refrigeration and air conditioning, and that the restricted licence covers work such as testing, repairing and maintaining equipment but not electrical installation work, such as installing interconnect cables. Under the Electrical Safety Regulation 2026, a restricted licence still authorises only the type of electrical work stated on it. The national ARC licence sits on top of both, and our Sydney air conditioning page explains the difference between the full and restricted ARC licences. If your business also holds an electrical contractor licence, our Brisbane electrician page covers the separate advertising rule that comes with it.

Energex runs the electricity network across South East Queensland, from Coolangatta in the south to Gympie in the north. Its PeakSmart program has paid cashback on air conditioners the network can turn down during peak demand: those units aren't switched off, they run at a lower level, similar to economy mode. Cashback amounts and eligibility are set by Energex and can change, so an installer's site shouldn't repeat an offer from an old brochure. Check the current PeakSmart terms with Energex before your site promises anything, and if the cashback no longer applies to new installs, say that you service units already in the program instead.

Then there's the river. Brisbane City Council's page on flood-resilient design lists air conditioners among the services that flood damage makes expensive to repair, and tells the story of a homeowner who had the outdoor unit raised along with the power points and hot water system. Council's FloodWise Property Report gives the flood levels and likely source of flooding for a single address. If you raise condensers, or plan new installs with flood levels in mind, a short section that links to that report lets an owner check their own property first.

Bureau of Meteorology averages for the Brisbane city station give a mean January maximum of 30.4°C and a mean July minimum of 10.6°C; at Archerfield, in the south-west, the July minimum averages 7.8°C, which is why heating earns a place on the page. Name your suburbs the way locals do: northside around Chermside, Aspley and Everton Park, southside around Sunnybank and Mount Gravatt, the west from Indooroopilly to The Gap, and the east from Carindale to Wynnum and Manly. We're an Adelaide team at Ste 3/110 Hutt St, working with Queensland businesses by phone and email. There's no air conditioning business in our portfolio yet, and we'd rather tell you that now.

Queensland websites we've built

There's no HVAC business in our portfolio yet. The two closest examples are both Queensland clients: a licensed plumber and gas fitter, another trade whose customers check licences before they call, and a Brisbane Bayside dance school with a larger site and several enquiry forms. Between them they use the parts an air conditioning site depends on.

Home page of the M.J. Debney Plumbing & Gas website

M.J. Debney Plumbing & Gas

Trades & construction · Queensland

A licensed Queensland plumber and gas fitter covering general plumbing, gas, hot water, drainage and backflow. One page with a six-service overview, a 13-photo gallery that swipes on mobile, testimonials, a protected contact form and tap-to-call, which is roughly what a sole air conditioning installer needs.

Home page of the Queensland Dance & Performing Arts website

Queensland Dance & Performing Arts

Community, creative & tourism · Thorneside, Brisbane's Bayside

A dance school at Thorneside on Brisbane's Bayside. We built 12 pages: one for each program and the diploma, a weekly timetable, a filterable photo gallery, FAQs and an online enrolment form. Not a trade, but it shows how separate pages and forms can serve different kinds of customer on one site.

“They were very helpful and envisioned exactly what I was wanting for my website. They created the site very promptly and cost efficient.”

Michael Debney, Google review

★ 5.0 from 33 Google reviews (opens in a new tab)

Want numbers from a trade site? Western Sydney Stump Grinding has landed at least 62 jobs, about $46,500 of work, from a single-page site we built. Read the case study.

See all 14 recent client sites in our portfolio.

What an air conditioning website costs in Brisbane

One page

$399

Installs, repairs and servicing, your QBCC and ARC details, suburbs by side of the river, a quote form that takes a photo of the unit, and tap-to-call, on one page.

Our suggestion for most Brisbane installers

Up to 3 pages

$899

A home page for cooling and breakdowns, a heating and servicing page, and a page on flood-aware installs or commercial refrigeration, whichever brings you more work.

Up to 8 pages

$1,499

For contractors with crews: pages for ducted, multi-head, commercial refrigeration, maintenance plans, flood-aware installs and the parts of Brisbane you cover most.

  • Payment. No deposit. We build your draft first, you ask for as many changes as you like, and you pay once you approve it. If you don't go ahead, you owe nothing.
  • GST. WebCraft Studio isn't registered for GST, so no GST is added.
  • Timing. Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks.
  • Hosting. After launch, hosting is $30 a month: hosting, security monitoring, backups, email support and unlimited text and image changes on your existing pages. New pages or features are quoted first. No contract, cancel anytime.
  • Domain and email. We register your domain in your name (about $20 a year), connect it to your site and set up your business email.

See full pricing and what each package includes

Questions Brisbane air conditioning businesses ask us

Which licence details should a Brisbane air conditioning website show?

Your QBCC licence number, with the name the licence is held under and a statement that you're licensed under the QBCC Act, which is what the QBCC asks of advertising. Add your ARC refrigerant handling licence and, if you hold one, your electrical licence or restricted electrical work licence. We put them in the footer so they're on every page a customer lands on.

We only install single-head splits and don't hold a QBCC licence. What can our site say?

Describe the work you do, and if your advertising refers to building work, include the statement the QBCC gives as an example: that you can't perform building work valued over $3,300. Installing a single-head split isn't mechanical services work under the QBCC Act, but it's still building work, so the value limit applies. Check anything you're unsure of with the QBCC; we'll set the site out to match what they tell you.

Our site still mentions PeakSmart cashback. Should it stay?

Only if it matches what Energex offers today. Check the current PeakSmart terms with Energex; if the cashback no longer applies to new installs, the line can say you service units already in the program instead. Changing the wording on an existing page is part of the $30 monthly hosting, so it costs nothing extra once you're with us.

Is a section on flood-aware installs worth having?

If you raise outdoor units or plan installs around flood levels, yes. Owners in flood-affected streets want to know someone has thought about it. A short section with photos of raised condensers and a link to council's FloodWise Property Report works on a one-page site; on the $899 site it can be a page of its own.

Can we put brand names on the site?

Name the brands you install and service, and if a manufacturer has appointed you as a dealer or installer, say so in its own words. Use a logo only where the manufacturer allows it. Write the brand names out in plain text as well, so a customer skimming the page for their brand can spot it.

How does an Adelaide team build a site for a Brisbane installer?

By phone and email. Our team is at Ste 3/110 Hutt St in Adelaide, and our current clients are in SA, NSW, VIC and QLD. You send your licence details, services, suburbs and a few install photos; we build the draft and send a link you can check on your phone between jobs. You ask for changes, and you pay once you approve it. We reply within 24 hours.

Ready to start your Brisbane air conditioning website?

Send us your QBCC and ARC licence details, the suburbs you cover on each side of the river and a few photos of finished installs. You'll get a quote first, and we build the draft before you pay anything.

We reply within 24 hours. Prefer email? info@webcraftstudio.com.au