How Much Does a Website for Painters Cost in Australia?

Published 2026 prices put a small business website at $2,000–$6,000, much the same range as repainting the inside of a two-bedroom unit. For a painter, the cost depends on how residential, commercial and strata work are split, how you show before-and-after pairs, and whether your quote form gathers enough to price from photos. Here's how those add up, and what we charge.

A painter's day rate next to the price of a website

Most Australian small businesses spend $2,000–$6,000 on a website, according to a national cost guide checked in October 2026, which also lists $800–$3,000 for a one-page landing site and $6,000–$15,000 for a custom design. The same publisher's painter cost guide, with GST included, prices the painting side like this:

Published 2026 prices for painting work
JobPublished rangeTypical
Painter's day rate$350–$650 a day$500
One room, walls and ceiling$300–$1,000$650
Interior repaint, two-bedroom unit$2,500–$6,500$4,200
Interior repaint, three-bedroom house$4,000–$9,500$6,500
Exterior repaint, single storey$4,000–$10,000$6,500
Exterior repaint, two storey$7,500–$18,000$13,000

Our painting websites cost $399 for one page, $899 for up to three pages and $1,499 for up to eight. Measured in the guide's typical day rate, that's less than one day, under two days and about three days of a painter's time. We aren't registered for GST, so none is added, and you pay nothing up front: we build the draft, you ask for changes until it's right, and you pay once you approve it.

Residential, commercial and strata: how many pages

A homeowner choosing a painter worries about drop sheets, colour choices and whether the crew will be gone before the kids' party. A property manager wants a vacant unit freshened between tenants with minimal fuss. A strata committee or a shop owner wants after-hours work, site paperwork and a quote they can put to a meeting. Each reads a different part of your site, and the split you want decides the package:

  • One page, $399: a sole painter doing mainly houses. Interior and exterior work, suburbs, licence details, before-and-after pairs and a quote form fit comfortably on one page.
  • Up to three pages, $899: residential work on the home page, a page for commercial and strata clients, and a gallery page arranged by type of job.
  • Up to eight pages, $1,499: separate pages for interiors, exteriors, roofs, commercial and strata, and specialty work such as render, timber staining or older homes, plus a gallery and an about page.

Specialty pages earn their place when they're work you want more of and have photos to back up. A page on roof painting with no roof photos on it does less than a single line on the home page.

Before-and-after pairs, and how to keep them affordable

A tired weatherboard front next to the same front in fresh colours tells a customer more than any description of your preparation. The galleries we build for painters can set each job out as a before-and-after pair, labelled with the suburb and the work done. On a phone the pair stacks, so both photos stay large, and we compress each image so the page still loads fast on mobile data.

The cost lever is where the pairs live. Keeping them on one gallery page, grouped by interiors, exteriors and commercial jobs, means a job you finish next month is an image change on an existing page and covered by hosting. A separate page per job adds to the page count now and to the quote every time you want another one.

The photos come from you; we don't take them. Shoot the before from a spot you can find again, then take the after from the same place in similar light. Our article on before-and-after photos for trade websites has more on getting the pair to line up.

Quote forms that let you price from photos

Plenty of painting jobs can be ballparked, or politely declined, from a few answers and some photos, which saves a drive across town for a measure-up that goes nowhere. Questions that help:

  • interior, exterior or both;
  • the number of rooms, or the number of storeys outside;
  • what the walls are: weatherboard, brick, render or fibre cement;
  • roughly when the house was built;
  • whether ceilings, doors and trims are included;
  • whether the property is lived in or vacant;
  • whether colours are chosen, and the preferred timing;
  • an upload for photos of the walls in question.

Every site we build has a quote or contact form, and we can set yours up to take photos as well as answers. A multi-step form that asks the interior or exterior question first and then changes the questions that follow takes longer to plan and test, so it's written into your fixed quote before we start. A calculator that turns room counts into an instant price is custom work, and we'd quote it separately.

Older homes and lead paint

The Australian Government's booklet Lead Alert: The six step guide to painting your home warns that homes built before 1970 are most at risk of containing lead paint, and that newer homes may contain some too. Owners of older houses who know this often want to hear how a painter prepares surfaces before they book.

If you have a lead-safe preparation process, a short section in your own words explaining how you handle older homes answers that question, and the build-year question on the quote form flags those jobs early. On our sites, that section is text like any other and adds nothing to the price; a full page on it counts as one of your pages. What the process involves is a matter for official guidance and your own training, so the booklet is the place to point readers rather than anything we'd write for you.

Licence and registration rules for painters

Painting is regulated differently from state to state, and where it's licensed, a website usually counts as advertising. This summarises official guidance and isn't advice; check your regulator's current wording before launch.

Painting licences and advertising rules by state
StateWhen a licence or registration appliesAdvertising
NSWA contractor licence for painting work valued at more than $5,000 in labour and materials, including GST. Since 2015, stand-alone contracts for interior painting don't need one unless the painting is part of other home building work.The licensee's name and licence number, with the category of work and a business phone number, in all advertising, internet included.
QueenslandA QBCC licence for building work valued over $3,300; painting and decorating is a licence class of its own, covering paint, texture coatings, wallpaper, surface preparation and cement render up to 8 mm thick.Websites count. Show the name you're licensed under, your licence number and a statement that you're licensed under the QBCC Act.
Western AustraliaRegistration for painting work valued over $1,000 within the Building Services Board's jurisdiction.A 2013 industry bulletin, citing the Building Services (Registration) Act 2011, says a registered contractor's advertising must include its registration number.
VictoriaPainting on its own doesn't need building practitioner registration, but a combination of skills, such as plastering and painting, does.Check the BPC's guidance if your work goes beyond painting.

South Australia, Tasmania and the territories have their own rules. Wherever you work, putting the details on the site costs nothing extra with us: they go in the footer of every page and beside your phone number. A Victorian painter without a registration to display can lean on insurance details, reviews and job photos instead.

A painting website we built

SA Painting Professionals is an Adelaide-based company doing interior, exterior, roof, commercial, industrial and specialty painting for homes and businesses. The site we built for them is a large one: 12 detailed service pages, region pages across South Australia, a suburb and postcode search, an online quote form and tap-to-call throughout.

That's well past our largest fixed package, and few painting businesses need it at launch. It shows where a site can head once a company has crews covering a wide area: start with a home page, a gallery and a quote form, then add a service or region page when you want more of that work. A feature like a postcode search, which tells a visitor straight away whether you cover their area, goes beyond a standard page, so we'd quote it before building it and you'd know the price first.

Running costs, and the busy season

The national guide lists website care plans at $50–$300 a month and puts total running costs after launch at $75–$400 a month. For sites we build, hosting is $30 a month after launch, with no contract. It covers security monitoring, backups, email support and unlimited text and image changes on your existing pages. Your domain is about $20 a year, registered in your name, and we set up your business email.

For a painter, the changes that come up are new before-and-after pairs, a note that exterior bookings are filling up for the warmer months, an extra suburb or a renewed licence number. All are text and image changes on existing pages, so they're covered. A new page, for roof painting once you start offering it, say, is quoted before we start.

  • One-page site, first year: $399 to build, $360 of hosting and about $20 for the domain, roughly $779, a little more than the typical $650 the guide gives for repainting one room's walls and ceiling.
  • Three-page site, first year: about $1,279.
  • Eight-page site, first year: about $1,879.
  • Every year after that, any size: about $380.

When a painting company should spend more

A larger agency budget makes sense if you:

  • tender for commercial, government or large strata work and need capability statements and project write-ups written for you;
  • want a photographer to shoot finished interiors and building facades;
  • want monthly SEO and Google Ads managed by the firm that built the site;
  • want a colour visualiser or an instant pricing tool built from scratch, connected to your quoting software.

Writing, photography and ad management aren't services we sell, so if your business relies on them, an agency that provides them is the right choice. If you're a sole painter or a small crew who can send your own words and job photos, a lot of a bigger quote pays for work you'd be doing anyway. For a wider view, read our guides to tradie website costs and the hidden costs of a cheap website.

Our fixed prices for painters

One page

$399

For a sole painter doing mainly houses: services, suburbs, licence details, before-and-after pairs and a quote form.

Suits homes plus commercial work

Up to 3 pages

$899

Residential work on the home page, a page for commercial and strata clients, and a gallery page arranged by type of job.

Up to 8 pages

$1,499

Pages for interiors, exteriors, roofs, commercial and strata, and specialty work, plus a gallery and an about page.

  • Payment. No deposit. We build your draft first, you ask for as many changes as you like, and you pay once you approve it. If you don't go ahead, you owe nothing.
  • GST. WebCraft Studio isn't registered for GST, so no GST is added.
  • Timing. Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks.
  • Hosting. After launch, hosting is $30 a month: hosting, security monitoring, backups, email support and unlimited text and image changes on your existing pages. New pages or features are quoted first. No contract, cancel anytime.
  • Domain and email. We register your domain in your name (about $20 a year), connect it to your site and set up your business email.

See full pricing and what each package includes

Painting website cost questions

How much does a website for a painter cost in Australia?

A national 2026 cost guide puts most small business sites at $2,000–$6,000 and a one-page landing site at $800–$3,000. Our painting websites cost $399 for one page, $899 for up to three pages and $1,499 for up to eight, with no GST added and nothing paid until you approve the draft.

Is a one-page website enough for a painter?

For a sole painter working mostly on houses, usually yes. Once commercial, strata or roof work becomes a real part of the business, separate pages let those clients find the detail and photos they're looking for.

Can customers send photos with a quote request?

Yes. We can set up your quote form to accept photos, with questions that match how you price, such as interior or exterior, rooms or storeys, wall type and timing, and a multi-step version is priced into your fixed quote.

Does my painting licence number need to be on the website?

In NSW, Queensland and Western Australia, official guidance expects licence or registration details in advertising where the work is licensed. Victoria doesn't register painting-only work. Check your own regulator's rules; we put your details on every page whichever state you work in.

Can new jobs be added to the gallery after launch?

Yes. Adding before-and-after pairs to an existing gallery page is an image change, covered by the $30 monthly hosting. A brand-new page, such as one for a service you've just started offering, is quoted first.

How long does a painting website take?

Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks. Picking your best before-and-after pairs is usually what takes longest.

Get a fixed price for your painting website

Tell us the work you do, the suburbs you cover and a few before-and-after pairs you'd like to show. We'll reply with a fixed quote, build the draft, and you pay only once you've approved it.

We reply within 24 hours. Prefer email? info@webcraftstudio.com.au