Websites for Hervey Bay electricians, plumbers, handymen, painters, carpenters and other trades whose customers are often retirees: clear type, a phone number nobody has to hunt for, the small safety and maintenance jobs you do listed plainly, and a service area that says whether you'll go to Maryborough, Burrum Heads or across to K'gari.
The Fraser Coast's median age is almost 14 years above the national figure, and the region keeps growing because people move here, not because of births. That changes how a trade website should read, which jobs it lists, and how it handles an area that runs from the beachfront suburbs to Maryborough and out to an island.
In June 2025 the Fraser Coast's median age was 52.1, and 31.4% of residents were 65 or older. We set body text large, keep strong contrast between text and background, write your phone number out in full at the top of every page and make buttons big enough to tap without zooming.
Grab rails, easy-turn taps, smoke alarms, lock repairs, gutter clearing and minor electrical or plumbing repairs are among the jobs Home Assist Secure subsidises for eligible older residents, and its providers arrange the work through their own staff or local tradespeople. If you take that work, list it in plain words so the person searching can see it.
Say how you quote: whether you visit, can price from photos, put it in writing, and when payment is due. Someone who has only just moved to the coast doesn't know any local trades yet, and a clear process makes the first call easier to make.
We set out the beachfront suburbs from Point Vernon through Pialba, Scarness and Torquay to Urangan, the suburbs inland such as Kawungan, Eli Waters, Urraween and Nikenbah, and Craignish, Dundowran Beach and Toogoom to the west. Maryborough is about 30 km away, so say whether you go there, and to Howard, Burrum Heads and River Heads.
Vehicle ferries run from River Heads to Wanggoolba Creek and Kingfisher Bay, a crossing of about 45 minutes, and only 152 people lived on K'gari at the 2021 census. If you take island jobs, say how often you go and how the crossing is charged; if you don't, leaving K'gari off the list is enough.
Trade sites further north list Household Resilience Program and Stronger Homes Grant work, but neither covers Fraser Coast homes: the council area is outside Cyclone Region C, and it isn't on the grant's list of council areas. Copying that wording here would send customers after money they can't get.
Council's planning rules recognise neighbourhood character in Maryborough and Howard, mapped on its Heritage and Neighbourhood Character Overlay. Painters, carpenters and roofers who look after older timber houses there can show that work by street and suburb, and leave approvals to the owner and council.
Queensland's trade licensing doesn't change on the Fraser Coast. Builders, plumbers and most other trades are licensed through the QBCC and electrical contractors separately, and the advertising rules for both reach websites: the licensed name, a statement that you're licensed and the licence number have to appear. Our Brisbane tradies page has the detail, and on a Hervey Bay site we print it in the footer at a size people can actually read.
Fraser Coast Regional Council was formed on 15 March 2008 from the cities of Hervey Bay and Maryborough, the Shire of Woocoo and the northern part of the Shire of Tiaro, and it takes in K'gari. It covers about 7,105 km² and had an estimated 122,924 residents in June 2025, up 2,573 in a year. Deaths outnumbered births by 562, so the growth came from new arrivals: a net 2,690 from elsewhere in Australia and 445 from overseas. Booral – River Heads grew fastest, by 6.1%, followed by Burrum – Fraser at 3.4%. Among Australian council areas with more than 50,000 residents, only the Mid-Coast in New South Wales had an older median age.
That age profile is why Home Assist Secure matters to local trades. The state-funded service helps people aged 60 or over, or of any age with a disability, who hold a Pensioner Concession Card and can't do the work themselves. It subsidises handyperson jobs, licensed electrical and plumbing work, yard maintenance, minor modifications such as grab rails and easy-turn taps, smoke alarm installation and minor security work, and the provider arranges each job using its own staff or a local tradesperson. It also refers older residents to reputable tradespeople. A site that names those jobs plainly is easy to find, whichever route the customer comes by.
K'gari has been on the World Heritage List since 1992. In late 2020 a bushfire that began on 14 October from an illegal campfire burned for about two months and blackened more than half the island. The vehicle ferries leave from River Heads, whose population grew from 1,539 in 2016 to 2,044 in 2021. On the mainland, manufacturing of a new fleet of passenger trains started at the purpose-built Torbanlea factory near Maryborough in June 2026, and the state expects nearly 200 blue-collar and 100 white-collar jobs there once production is in full swing. Hervey Bay itself had 57,722 residents at the 2021 census and is about 29.6 km from Maryborough.
One thing the coast doesn't share with towns further north is state resilience-grant money. The Household Resilience Program's eligibility page says the Fraser Coast council area is outside Cyclone Region C and so isn't eligible, and the Stronger Homes Grant's list of eligible council areas doesn't include it either, so a site here shouldn't promise grant-funded work. We're an Adelaide team and work with Fraser Coast trades by phone and email: we talk through your services and areas, you send your licence number and photos, and the draft arrives as a link you can open on a phone or a desktop.
We haven't built for a Fraser Coast trade yet. Golden Years Aged Care Support isn't a trade, but its site was built for older readers, and M.J. Debney Plumbing & Gas shows a Queensland trade's services and job photos on a single page.
In-home support for older people across Northern Adelaide. Six pages, nine services explained on one page, large readable text, an enquiry form with a referral option for aged care providers and tap-to-call on every page: an approach that suits a trade whose customers are mostly retirees.
Visit the Golden Years Aged Care site (opens in a new tab) See it in our portfolio
Licensed Queensland plumber and gas fitter. Six services, a 13-photo project gallery you can swipe through, testimonials, a protected contact form and tap-to-call on one page, which keeps things simple for a customer who just wants to ring.
Visit the M.J. Debney site (opens in a new tab) See it in our portfolio
“He listened to my feedback and made no hesitations to revise and adjust my website until we were completely happy with it.”
★ 5.0 from 33 Google reviews (opens in a new tab)
Want numbers from a trade site? Western Sydney Stump Grinding has landed at least 62 jobs, about $46,500 of work, from a single-page site we built. Read the case study.
See all 14 recent client sites in our portfolio.
Enough for many sole traders
$399
One page in large, clear type: your services including small safety jobs, suburbs and towns, licence details, photos, a short quote form and tap-to-call.
$899
Home and services pages plus an areas page covering Hervey Bay, Maryborough and the outlying towns, with a note on K'gari if you go there.
$1,499
A page per service, area pages for Hervey Bay, Maryborough and the northern towns, a gallery, a page on how you quote and an island page.
Large body text, strong contrast, a phone number written out in full at the top of each page, buttons big enough to tap, and a form that asks only what you need. We leave out pop-ups and moving slideshows, which get in the way on a phone.
Only accurately. If a provider sends you work, you can list the kinds of jobs you do for older clients, but don't suggest you decide who's eligible or what's subsidised, because the provider assesses that. A link to the Queensland Government's page lets customers check for themselves.
If you work in both, name both. They're about 30 km apart in the same council area, and customers search for the town they live in. On an 8-page site, each can have its own area page with jobs you've done there.
Not for Fraser Coast homes. The Household Resilience Program excludes the council area and has closed to new applications anyway, and the Stronger Homes Grant doesn't list it. If you also work in the Bundaberg Region, which is on the grant's list, describe that work on a page for those areas.
By phone and email. WebCraft Studio is an Adelaide (South Australia) web design team at Ste 3/110 Hutt St, working with businesses Australia-wide, and our current clients are in SA, NSW, VIC and QLD. We reply within 24 hours, and you check each draft on a link before paying anything.
Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks. One page costs $399. Up to 3 pages is $899 and up to 8 pages is $1,499. No GST is added, and there's no deposit.
Tell us your trade, the suburbs and towns you cover, whether you go to Maryborough or K'gari, and the small jobs you're happy to take on, then send your licence number and a few photos. We'll quote, build the draft, and you pay when you've approved it.
We reply within 24 hours. Prefer email? info@webcraftstudio.com.au