For Melbourne beauty therapists, brow and lash studios, nail bars and skin clinics, from a shopfront in Glen Waverley or Footscray to a registered home studio in Narre Warren with a mobile kit: a site that prices every treatment, sells gift vouchers on terms Victorian law allows, points clients to the right prep information and opens the booking system you already use. You pay nothing until you've approved the draft.
Victoria registers beauty premises through local councils, bans commercial sunbeds, sets an age limit for brow tattooing and leaves cosmetic lasers unlicensed. Each of those changes a line or two on the website, and getting them right before launch saves awkward phone calls later.
The Victorian Department of Health publishes plain-language information sheets for clients, including one on hair removal and one on manicures, pedicures and facials. Linking the relevant sheet beside your own waxing or nail prep notes lets a first-time client read about infection risks in the department's words, while your notes cover the practical side: regrowth length, what to skip the day before and how long the appointment runs.
In Victoria it's an offence under the Summary Offences Act to tattoo anyone under 18, and council guidance names eyebrow feathering as covered, with parental consent making no difference. Microblading, powder brows and lip blush pages can say that clients must be 18 or over, and the booking or consultation form can ask for a date of birth, so a school formal request is turned away politely before the day rather than at the chair.
Victoria doesn't license cosmetic lasers or IPL. The Department of Health's page on these devices says treatment providers are responsible for people's safety and points to national ARPANSA advice on qualifications, training and client assessment. A laser page that follows that structure works well: who operates the device and what training they hold, which device you use, the skin assessment and patch test before a course, and roughly how many sessions a course runs to, with no promised result.
Operating, or offering, a tanning unit for payment is an offence under section 23D of Victoria's Radiation Act 2005. If you bought a salon that once had sunbeds, search its old site, price list and directory listings for any mention of them. The tanning section then sticks to spray and airbrush tans: shades, development time, what to wear, and timing before a race day, formal or wedding.
Victoria's Health Complaints Commissioner has issued permanent prohibition orders against Melbourne providers, one working from a residential apartment, for giving Botox and dermal fillers without being qualified. If a doctor or nurse works from a room in your salon, the page should name them in full so clients can find them on the Ahpra register, describe the consultation, and leave the product names off, as national advertising rules expect.
Business licence listings for Melbourne councils such as Casey and Merri-bek say a beauty therapy, make-up or hairdressing business can run as mobile, as long as its principal place of business is registered. A mobile page should list the suburbs or council areas you travel to, any call-out minimum, how travel is charged, and the earliest start you'll take on a wedding or race-day morning.
Victoria regulates the premises, not the therapist. Under the Public Health and Wellbeing Act 2008, a salon offering hair removal, manicures and pedicures (including artificial nails), facials or body treatments registers with the council it trades in, and the Department of Health's beauty therapy page (opens in a new tab) lists those as at-risk beauty therapy procedures. The department publishes a notice about scope of registration for beauty therapy (opens in a new tab), plus client information sheets, and says that for skin penetration procedures clients must be given written information about the risk of infectious diseases. How the one-off registration for hairdressing and temporary make-up differs from the yearly kind is set out on our Melbourne hair salon page.
Each Melbourne council runs registration its own way. Casey (opens in a new tab), which takes in Narre Warren, Berwick and Cranbourne, sorts businesses by risk: hairdressing and temporary make-up are low risk with a single payment; manicures, foot spa treatments, facials, body treatments and hair removal are medium risk; tattooing, piercing and electrolysis are high risk, and both higher tiers renew every year, with a property inspection arranged as part of the application. Glen Eira (opens in a new tab), covering Caulfield, Carnegie and Elsternwick, asks new owners to talk to an environmental health officer first, says nobody can trade until registration is granted, and requires the registration to be moved into the buyer's name before they take over an existing salon. Out on the Mornington Peninsula (opens in a new tab), the Shire wants plans and specifications and a final inspection before opening, then annual renewal.
Three statewide rules decide what some menu sections can offer. The Department of Health (opens in a new tab) says section 23D of the Radiation Act 2005 makes it an offence to provide, offer, operate or offer to operate a tanning unit for fee or reward, so a Melbourne tanning page is a spray tan page. ARPANSA lists only Queensland, Tasmania and Western Australia as regulating cosmetic lasers, and the department's laser, IPL and LED page (opens in a new tab) instead places responsibility on the provider, with infection control for these devices covered in its guidelines for the industry. And for cosmetic tattooing, the City of Greater Geelong's summary of the Summary Offences Act (opens in a new tab) spells out that permanently marking anyone under 18, eyebrow feathering included, is an offence even with a parent's consent, with an exemption only on a medical practitioner's written request.
Cosmetic injectables draw the most attention from Victorian regulators. The Health Complaints Commissioner (opens in a new tab) has banned unregistered Melbourne providers, including one in the CBD, from offering cosmetic procedures or holding Schedule 4 medicines such as Botox and fillers, and found one had breached the code of conduct for general health service providers by not following standard infection control. It reminds clients that most injectables are prescription-only and must be given by a registered health practitioner. The national TGA and Ahpra advertising limits are on our main beauty salon page and in our Ahpra advertising guide. We arrange your words; the practitioner and their insurer decide what is compliant.
We're an Adelaide team and work with Melbourne businesses by phone and email, so there's no studio visit to fit between clients. Our Melbourne client, Dr Tabara Dione, coaches doctors rather than running a salon, but her site's booking set-up is one a salon would use, as the next section shows.
We haven't built a beauty salon site yet. These three client sites each have a part a Melbourne salon would reuse: a booking button on every page, priced packages that open online booking, and gift voucher requests.
Coaching for doctors from a Melbourne specialist anaesthetist. Every page carries a button to her online discovery-call booking, next to a services overview, her credentials and a contact form. On a salon site that button becomes Book now, sitting under the brow menu, the laser page and the voucher terms alike.
Visit the Dr Tabara Dione site (opens in a new tab) See it in our portfolio
A Sydney family law dispute resolution practice whose fixed-price packages each lead into online booking, with a five-step intake form for new clients. The same pairing suits a skin clinic: a priced facial or peel that books directly, and a consultation form that asks about skin history before a first laser or brow tattooing appointment.
Visit the Resolve Forward site (opens in a new tab) See it in our portfolio
Full-day fishing charters from Cape Jervis in South Australia. Charter bookings and gift voucher requests come through the same single page, beside a photo gallery, an FAQ and reviews. A salon's voucher request for a birthday or Christmas works the same way, with the three-year expiry stated beside the form.
Visit the Cape Fishing Charters site (opens in a new tab) See it in our portfolio
“Salem created a sleek, professional website for www.resolveforward.com.au with an intuitive and easy-to-use bookings page.”
★ 5.0 from 33 Google reviews (opens in a new tab)
See all 14 recent client sites in our portfolio.
$399
Treatments with times and prices, a Book now button, links to the department's client sheets, hours and directions, on one page. Fits a mobile therapist, a lash room or a home studio registered with its council.
Suits most Melbourne salons
$899
A home page with booking and voucher terms, a full menu with prep and aftercare beside each treatment, and a page on your therapists, their training and your hygiene practices.
$1,499
For a clinic offering laser, brow tattooing, skin, lashes, nails and spray tans as separate services, or a business with two Melbourne locations and a mobile team.
That clients must be 18 or over. Victorian council guidance on the Summary Offences Act says permanently marking anyone under 18, eyebrow feathering included, is an offence even with a parent's consent. We put that line on the brow tattooing page and can add a date of birth question to your consultation or enquiry form. Whether your booking system can enforce it is worth checking with its provider.
No. Victoria doesn't license cosmetic lasers or IPL, so the page shouldn't suggest otherwise. The Department of Health's guidance puts responsibility for safety on the provider, so a clear page shows each operator's training, the device, the skin assessment and patch test, and how many sessions a course usually takes, in their own words. You supply and approve those details and we lay them out beside a booking button.
Consumer Affairs Victoria (opens in a new tab) says most vouchers must carry an expiry period of at least three years and show the expiry date clearly, and fees that reduce a voucher's value after purchase aren't allowed, though payment processing costs can still be charged. Vouchers sold at a genuine discount or given away in a limited promotion are treated differently. We place your terms beside the voucher button; checking which rule applies to a particular promotion is up to you.
Not automatically. Glen Eira says the registration must be transferred into the new owner's name before you take over, and other councils have similar steps. For the website, ask the seller to hand over the domain name as part of the sale; we'll build the new site and keep the domain registered in your name. We only host sites we've built, so the old site is replaced rather than taken over.
A clear list of the suburbs or council areas you'll travel to, your call-out minimum and travel charge, and what you bring, such as a portable table or a tan tent. Business licence listings for Melbourne councils say a mobile beauty business must still register its principal place of business, so check that with Wyndham before launch. If you'd like a page for each area you cover, each one counts towards your package's page total.
By phone and email, fitted around your appointment book: a short call before your first client or after close, and emails you can answer between treatments. Our studio is at Ste 3/110 Hutt St, Adelaide, and our current clients are in SA, NSW, VIC and QLD, including Dr Tabara Dione in Melbourne. We reply within 24 hours, and you pay only once you approve the draft.
Send us your treatment list with times and prices, your booking link, your voucher terms, your prep and aftercare notes and a few photos of the salon. We'll quote, build the draft, and you pay only once you've approved it.
We reply within 24 hours. Prefer email? info@webcraftstudio.com.au