Website Design for Allied Health Practices in Melbourne

Websites for Melbourne physios, OTs, podiatrists, speech pathologists, dietitians, exercise physiologists and mixed clinics, set out for the Victorian side of practice: two state injury schemes, a state code for practitioners outside Ahpra registration, a separate health privacy law, and a city where clients want help near home or work.

What a Melbourne allied health website should cover

Ahpra's advertising rules are national, so they read the same in Melbourne as in any other city. What Victoria adds is the paperwork around them: injured workers and people hurt on the roads arrive through WorkSafe and the TAC, practitioners outside Ahpra registration answer to the Health Complaints Commissioner's general code, and anything your forms collect about a client's health falls under Victoria's own health privacy law.

  • WorkSafe and TAC answers in one place

    A short section for injured clients: which practitioners are registered with WorkSafe, whether you see TAC clients, what to bring to the first visit (the claim number) and whether any gap applies. Because WorkSafe expects any provider treating an injured worker to be registered with it, that one line tells a worker, or the agent managing their claim, what they need to know.

  • The general code notice, if your team needs it

    If any clinicians practise outside Ahpra registration, such as speech pathologists, dietitians, exercise physiologists or counsellors, the HCC expects information about Victoria's general code of conduct and how to complain to be displayed and easy for clients to reach. If the website is one of the places you display it, we give it a plain page linked from the footer.

  • Forms that ask only what you need

    An intake or referral form collects health information the moment someone presses Send. We build each form around the fields you tell us you need, send submissions to the inbox you choose, and put a link to your privacy policy beside the button.

  • Where you are, in Melbourne terms

    Suburb, street and level, the nearest station or tram stop, parking, and whether the entrance has steps. Someone in Footscray is unlikely to cross town to Ringwood for a podiatrist, so your suburb belongs in the page title and the opening line, not only the footer.

  • A referrers page for GPs and claim managers

    How to refer, what to include, how referrals reach you (by secure message, email or fax), your current wait, and the funding you take: Medicare chronic condition plans, DVA, NDIS, WorkSafe and TAC. One page spares reception from repeating the same answers by phone.

  • Bios that show who each clinician sees

    Profession, Ahpra registration or association membership, WorkSafe registration if they hold it, the client groups they mostly work with, and a booking link straight into their own diary in Cliniko, Nookal, Halaxy or whichever system you run.

Allied health in Melbourne: the Victorian rules and the city

Victoria doesn't run its own complaints system in place of Ahpra's for registered practitioners. Ahpra lists separate complaint arrangements only for New South Wales and Queensland, so a concern about a Melbourne physio, OT, podiatrist or psychologist goes to Ahpra and the national board, and the national advertising rules explained on our allied health page apply without any state overlay, the limits on testimonials and claims of benefit included. Alongside Ahpra sits the Health Complaints Commissioner, which replaced the Health Services Commissioner under the Health Complaints Act 2016 and can accept complaints from anyone, including third parties and other practitioners.

Where Victoria does add its own layer is for clinicians the National Law doesn't register. The HCC calls them general health service providers. Its examples include audiologists, dietitians, speech pathologists and counsellors, the same definition covers exercise physiologists, and all of them are bound by the general code of conduct. The code also reaches a registered practitioner offering something outside their registration; the HCC's own example is a physiotherapist offering reiki. For a provider who isn't registered, the HCC can make an interim order stopping all or part of a service while it investigates, and a final prohibition order afterwards if one is needed. Its guidance for general providers (opens in a new tab) says they must display information about the code and about making a complaint, and make it easily accessible; it doesn't say where, and it offers sample wording for a website. Check that page against how your own practice runs.

Victoria also has its own health privacy law. The Health Records Act 2001 sets Health Privacy Principles for health information held by public and private organisations, and the Department of Health says it applies whatever the size of the business, naming sole practitioners and providers such as psychologists and dietitians. It gives clients an enforceable right to see what a private practice holds about them, and privacy complaints under it go to the HCC. On a website it matters wherever a form asks about symptoms, history or a referral, which is why we keep forms short and linked to your policy; the department's Health Records Act page (opens in a new tab) is where to check what that policy should cover.

Injury claims run through two state schemes. WorkSafe Victoria says providers must be registered with it if they treat injured workers, keeps a separate registration for each profession, from physiotherapy and occupational therapy to exercise physiology, dietetics and counselling, and says practitioners in registered professions, physios and OTs among them, must hold their board registration at all times to stay WorkSafe-registered. The Transport Accident Commission covers people injured in transport accidents. The two schemes share the Clinical Framework for the Delivery of Health Services, which WorkSafe and the TAC published in 2012 for treatment under either scheme; it asks providers to measure whether treatment is working and to set goals around function, participation and return to work.

Then there's the size of the place. Three Primary Health Networks cover Melbourne and its fringe, with about 4.7 million people between them: North Western Melbourne runs from the city and Preston out to Lancefield, Bacchus Marsh and Little River; Eastern Melbourne from Lalor and Kew to Rowville, Warburton East and Wandong; South Eastern Melbourne from St Kilda to Portsea and east to Bunyip, Lang Lang and Gembrook. GPs in the first two catchments can use HealthPathways Melbourne, the two PHNs' joint referral tool, while their patients simply search for a clinic in their own suburb. Our team is based in Adelaide, so Melbourne projects run by phone and email, and none of our finished sites is for an allied health clinic; the two below come closest.

Practitioner and care sites we've built

Neither site belongs to a clinic. Dr Tabara Dione is a Melbourne client whose site centres on a single doctor's background and a way to book her, and Golden Years Aged Care Support's enquiry form has a referral option for other care providers, much as a clinic takes referrals from GPs.

Home page of the Dr Tabara Dione Coaching website

Dr Tabara Dione Coaching

Professional services · Melbourne

Our Melbourne client: a specialist anaesthetist who coaches other doctors one-on-one. Her qualifications and experience have a page of their own, and the discovery-call booking is one click away anywhere on the site, the same job a clinician's bio and Book button do.

Home page of the Golden Years Aged Care Support website

Golden Years Aged Care Support

Home & care services · Northern Adelaide

In-home support for older people across Northern Adelaide. The enquiry form has a referral option for aged care providers, the text is large and easy to read, and nine services are explained on a single page, close to what a clinic needs for referrers and older clients.

“Nothing is ever a problem, will email back on a Saturday night if need be.”

Lockyer Valley Batteries, Google review

What an allied health website costs in Melbourne

One page

$399

For a clinician working alone or visiting clients at home: your services, registration, whether you're WorkSafe-registered and see TAC clients, fees, the suburbs you cover and a Book button.

Up to 3 pages

$899

One clinic with one or two disciplines: home, a services and fees page with Medicare, NDIS, WorkSafe and TAC each in a sentence or two, and one page introducing the clinicians, each with a bio and Book link.

Our suggestion for mixed-discipline clinics

Up to 8 pages

$1,499

Several disciplines or sites: a page per discipline and location, the team, an injured clients page for WorkSafe and TAC, a referrers page, and the general code and complaints information if your team needs it.

  • Payment. No deposit. We build your draft first, you ask for as many changes as you like, and you pay once you approve it. If you don't go ahead, you owe nothing.
  • GST. WebCraft Studio isn't registered for GST, so no GST is added.
  • Timing. Most sites are live within 5–10 days of us getting your words and photos; bigger sites (up to 8 pages) take 2–3 weeks.
  • Hosting. After launch, hosting is $30 a month: hosting, security monitoring, backups, email support and unlimited text and image changes on your existing pages. New pages or features are quoted first. No contract, cancel anytime.
  • Domain and email. We register your domain in your name (about $20 a year), connect it to your site and set up your business email.

See full pricing and what each package includes

Questions Melbourne allied health practices ask us

Some of our team aren't Ahpra-registered. Does the Victorian code have to go on our website?

The HCC says general health service providers must display information about the general code of conduct and how to make a complaint, and make it easily accessible. It doesn't say that has to be online, but it offers sample wording for a website. If you'd like it on the site, send us the current material from the HCC and we'll set it on its own page with a link in the site footer. Your registered staff stay under Ahpra and their national board.

How should WorkSafe and TAC appear on the site?

As a short section, or its own page on a larger site, naming the practitioners registered with WorkSafe, saying whether you see TAC clients, and telling new clients what to bring and whether a gap applies. When someone gains registration or leaves, changing the list is one of the text edits the $30 a month hosting includes.

Our intake form asks about symptoms and history. Does Victorian privacy law affect it?

It means the form collects health information, which the Health Records Act covers, along with how you store and use it afterwards. We keep the form to the fields you ask for and link your privacy policy beside the Send button. What the policy says, and whether clinical detail belongs in an online form in the first place, is for you to decide; the Victorian Department of Health publishes guidance on the Act, and privacy complaints under it go to the HCC.

We're in the eastern suburbs. Should the site list every suburb nearby?

Name your own suburb clearly, plus the few your clients actually come from. A clinic in Box Hill might mention Blackburn, Mont Albert and Doncaster if that's where people travel from, while a mobile service lists every suburb its clinicians visit. Long padded lists of suburbs read badly and help nobody choose.

You're in Adelaide. Can you build a site for a Melbourne clinic?

Yes. Our team works from Ste 3/110 Hutt St in Adelaide and builds for businesses around Australia over the phone and by email; current clients are in SA, NSW, VIC and QLD, one of them a Melbourne practitioner. Send us the practice details, fees, words and photos, and we'll build a draft your colleagues can look through. Payment comes only after you approve it.

Ready to start your Melbourne practice's website?

Send us a note on your disciplines, your suburb, the schemes your clients come through and how bookings work now. We'll quote and build a draft, and you pay nothing until you've approved it.

We reply within 24 hours. Prefer email? info@webcraftstudio.com.au