For the state-wide basics (Business Victoria's free advice and Small Business Bus, the Clause 52.11 rules for working from home, and FoodTrader for stalls and vans) see our page for new Melbourne businesses. What follows is specific to Bendigo.
The City of Greater Bendigo's business help desk (1300 002 642, weekdays from 9am) explains which parts of the council your business will deal with and who to speak to about an application or approval. The same page lists a Spotlight on a local business feature in the City's Business Matters newsletter, which it says reaches more than 4,000 businesses in the region. If you're featured, readers will look for your website, so it helps to have one live.
For food, the City's food business page says you must register with its Environmental Health unit and meet Food Act standards before trading, in one of four classes set by the risk of what you handle. Processing may take a minimum of 15 days from payment, and you can start once you have the Certificate of Registration. Temporary and mobile vendors apply through FoodTrader, meat and seafood businesses register with PrimeSafe, and dairy businesses are regulated by Dairy Food Safety Victoria rather than the City.
The reason food comes first here: in October 2019 Bendigo became Australia's first UNESCO City of Gastronomy, a title the then mayor said covered the nine council areas within the Dja Dja Wurrung footprint. The region's gastronomy site keeps separate directories of producers and creatives. A listing like that is only as useful as the site it sends people to, so a new producer should have one ready.
For founders, StartUp Central Victoria has supported early-stage entrepreneurs in the Loddon Campaspe region since 2021, overseen by local councils, Be.Bendigo and La Trobe University Bendigo, with an annual pre-accelerator and volunteer mentors. Be.Bendigo is the chamber of commerce, and its CEO reported a record 318 applications for the 2026 Bendigo Business Excellence Awards, up from 183 the year before. Creative businesses can also look at the Emporium Creative Hub, a space for working and networking that the City lists on the same business support page. We're an Adelaide team and work with Bendigo businesses by phone and email; the clients below aren't in Bendigo.