Roofing websites that put your storm repair number, your roof inspection offer and your written warranty where a homeowner finds them in seconds on a phone.
Nobody can see their own roof properly, so most people land on a roofing site slightly in the dark: a brown stain spreading across the ceiling, a cracked tile on the lawn, or an insurer asking for a repair quote. The site has to make the next step obvious and show that you can be trusted on top of their house.
Whether you do emergency make-safe work such as tarping, which suburbs you attend after a storm, and how soon you can usually get there. A call button sits in the header of every page, and the quote form asks for single or double storey, roof material (tile, metal, asbestos-cement or not sure) and photos of the damage.
Spell out what an inspection covers: tiles or sheeting, ridge capping, flashings, valleys, gutters and the roof space if you go inside. Say whether photos and a written report come with it, what it costs or whether it's included with a quote, and how long you'll be on site. A specific offer is easier to say yes to than "contact us about an inspection".
A badly sealed flashing might not leak until next winter, so customers want to know what you stand behind. Give your workmanship warranty in years, what it covers and what would void it, and keep it separate from the manufacturer's warranty on the steel, tiles or coatings you install.
Roof work is licensed differently around the country. Queensland's QBCC has separate roof tiling and roof and wall cladding classes, in NSW roof plumbing is a licensed trade regulated by Building Commission NSW, and in Victoria roofing (stormwater) is a plumbing class under the Building and Plumbing Commission. Whatever yours is called, the number goes in the footer alongside your public liability details.
A shot from the footpath shows a homeowner almost nothing. Drone or ladder-height photos of new ridge capping, re-pointed tiles, replaced valleys or a fresh metal roof beside the before shot show far more. Caption each with the suburb and the job, so the gallery also shows where you work.
Leak repairs, roof restoration, metal reroofing, gutters and downpipes, skylights and asbestos roof replacement are searched for separately, and each comes with its own worries about cost and disruption. On a 3-page or 8-page site the jobs you most want can each have a page, photos and a quote button.
Our portfolio doesn't include a roofing company yet. The closest examples are a painting company whose services include roof painting, and a tree service that handles 24/7 emergency work alongside planned jobs, much like a roofer's mix of leak call-outs and reroofs. The review below is from a tiling business we worked with.
Adelaide painters whose work includes roof painting as well as interior, exterior, commercial and industrial jobs. We built a large site with 12 detailed service pages, region pages across South Australia, a suburb and postcode search, a quote form and tap-to-call throughout.
Visit the SA Painting Professionals site (opens in a new tab) See it in our portfolio
Family-owned Western Sydney tree service covering stump grinding, tree removal, trimming and 24/7 emergency work. We built a single-page site with two quote forms, tap-to-call throughout, customer reviews, a services section and a list of the areas they cover.
Visit the WS Stump Grinding site (opens in a new tab) See it in our portfolio
“gave us a fixed quote so we knew exactly what we were paying, and turned around the build faster than we thought possible.”
★ 5.0 from 33 Google reviews (opens in a new tab)
Want numbers from a trade site? Western Sydney Stump Grinding has landed at least 62 jobs, about $46,500 of work, from a single-page site we built. Read the case study.
See all 14 recent client sites in our portfolio.
$399
Storm repair number, services, suburbs, licence, warranty, inspection offer, roof photos and a quote form on one scrolling page.
Our suggestion for most roofers
$899
A home page plus two job pages, for example leak and storm repairs, and restoration or reroofing, each with its own photos and quote button.
$1,499
Room for leak repairs, restoration, metal reroofing, gutters, inspections, asbestos roof replacement and pages for the areas you cover.
Yes. Text and image changes on existing pages are included in the $30 monthly hosting, so you can email us to put a storm notice at the top of the home page, update your response times while you're flat out, or take the notice down once things settle. A brand-new page is quoted before we build it.
Most roofs need measuring before a firm price, but you can still help people. A set price for an inspection or a minor leak repair, the things that move a restoration or reroof price (size, pitch, number of storeys, access, what the old roof is made of) and when you provide a written quote all answer questions before the phone rings. It's your call, and the site only says what you approve.
If you hold an asbestos removal licence, yes, along with the licence class. Asbestos-cement roof sheeting is usually non-friable, and removing more than 10 square metres of non-friable asbestos needs a Class A or Class B licence, so owners of older homes look for it. If you don't do that work, one line saying you refer it to a licensed removalist saves everyone a wasted call.
A small crew doing repairs and restorations across a handful of suburbs is well served by the one-page site at $399. Once reroofing or storm repairs need their own explanation and photos, the three-page site at $899 gives each a page. Roofing companies with gutter, skylight or asbestos work usually need the room in the $1,499 site.
Yes. We're a web design team in Adelaide and work with businesses around Australia by phone and email; our current clients are in SA, NSW, VIC and QLD. Quoting, sending your photos and approving the draft all happen remotely, so you never need to visit us.
Send us your licence number, the suburbs you cover and a few roof photos. We'll send a fixed quote, then build your draft before you pay anything.
We reply within 24 hours. Prefer email? info@webcraftstudio.com.au